About Me

I'm Rishi, a B. Tech graduate from IIT Patna, with a passion for leveraging technology to solve everyday challenges and enhance customer experiences. Currently, I serve as a Product Manager for the Co-lending business unit at Paisabazaar, India's largest digital consumer credit marketplace.
Prior to this role, I honed my skills as a Product Manager at BluSmart, India's leading zero-emission ride-hailing platform, where I focused on driving product improvement and operational enhancements based on customer experience insights.
My background also includes experience as a Senior Decision Analytics Associate at ZS Associates, where I worked on large-scale global projects in statistics, budget optimization, and business analysis.
With a proven track record in team leadership and project management, I thrive on delivering impactful solutions that meet both customer needs and business objectives.

My Expertise

Data Analytics

Stakeholder Management

Product Discovery & Growth

GTM Strategy

System Thinking

UX Principles and Trade-off

My Experience

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Product Manager

Paisabazaar

  • Redesigning the co-lending platform flow to improve the success rate of personal loan disbursals, with an expected 2x increase in the disbursal rate.

  • Designing a product for the collection and repayment of personal loans, utilizing various communication channels.

  • Managing end-to-end co-lending product integrations for 2+ partners doing business worth of ~300Cr.

Mar'24 - Present

Product Manager

BluSmart

Nov'23 - Mar'24

  • Designed 10+ frameworks for CX and implemented them on analytical systems to track customer and driver experience end-to-end.

  • Successfully conducted an NPS Survey, identifying 5+ causes behind the falling NPS score.

  • Set up a TMS system for efficient management of driver queries, increasing operational efficiency and resulting in a ~1.5x increase in the ticket resolution rate.

  • Redesigned the Driver's Earnings dashboard to ease the user experience, resulting in a ~50% decrease in invoice-related queries.

  • Conducted in-depth competitor research across 5+ countries for Fleet Management Systems (FMS) and charging apps, identifying market trends and providing opportunities for improvement.

Sr. Decision Analytics Associate

ZS Associates

Promolens Development:

  • Concocted statistical methodology and formulated calculations to build software in collaboration with a development team of 5+ folks to automate Statistical Modelling of Promotion response.

  • Developed software can save the time and cost of statistical modelling by ~20%.

Promotion Response and MMix:

  • Analysed sales force efforts across ~4-7 channels for a drug in a therapeutic area.

  • Restructured sales force using mROI based profitability model across ~4+ channels.

  • Modelled Promotional Responses for individual brands promoted by ~10-20 channels to get each channel’s impact contribution and to forecast sales.

  • Analyzed and optimized the targeting of promotion campaigns. Reallocation of budget ( ~$4M ) increased the ROI by ~105%.

  • Assessed the promotion response and optimized the marketing budget for a Fortune 50 Pharma client, resulting in a ~43% increase in ROI.

Jun'22 - Nov'23

Vice-Captain

IITP Motorsports

Aug'19 - Feb'22

  • Led a team of 25 members as a Vice-Captain and represented the college in the student F1 racing event.

  • Designed and manufactured suspension of student formula car, the team achieved Rank 26 in 2019.

  • Secured sponsorship worth Rs. 4.5 Lakh for the event.

  • Built Financial Plan and timelines for 6 months long project.

"Coffee and brilliant ideas about Product? I'm in! Let's connect."